We strive to assist animal health companies to utilise an animal- and owner-centric approach to launching brands – whether prescription products and vaccines, technology, or point of care tests. We have worked with veterinarians, hobbyists, companion animal and equine owners, fisheries and beef cattle, dairy cattle, and swine and poultry producers.
Judicious use of antibiotics in animal health
Due to a change in FDA guidelines, our client was interested in exploring veterinarians’ understanding of ‘judicious use’ regarding antibiotics, their adherence to that concept, and how the FDA guideline changes would impact their daily practice. We repeated this study in the swine, cattle, and poultry spaces.
Launch readiness of leptospirosis vaccine for equine health
Our client had developed an equine-specific leptospirosis vaccine and partnered with us to help optimise their brand for launch through three separate studies.
Optimising point of care testing for feline health
Our client was launching a combination diagnostic test device containing several feline infectious diseases and wanted to know, of the four prototypes, which drove the most interest and how they could compete against existing point of care testing devices.
We build understanding from the first contact
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