{"id":987510434,"date":"2024-06-07T14:01:20","date_gmt":"2024-06-07T14:01:20","guid":{"rendered":"https:\/\/branding-science.com\/?p=987510434"},"modified":"2025-04-24T16:12:57","modified_gmt":"2025-04-24T16:12:57","slug":"les-soignants-leur-impact-sur-le-choix-du-traitement-et-le-parcours-du-patient","status":"publish","type":"post","link":"https:\/\/branding-science.com\/fr\/les-soignants-leur-impact-sur-le-choix-du-traitement-et-le-parcours-du-patient\/","title":{"rendered":"Les aidants : leur impact sur le choix du traitement et le parcours du patient"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/branding-science.com\/wp-content\/uploads\/2024\/06\/Caregivers-webinar-summary-article-Blog_banner.jpg&#8221; alt=&#8221;Pharma insights&#8221; title_text=&#8221;Caregivers-webinar-summary-article-Blog_banner&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|20px|20px|20px|20px&#8221; box_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span data-contrast=\"auto\">The importance of the role that caregivers play in the healthcare landscape cannot be overstated.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Caregivers are playing an even greater role in the patient journey, and the rise in cancer and other chronic diseases means there are now more caregivers than ever.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">This was the focal point of a recent webinar hosted by Kathy Relias, Head of Commercial Strategic Development and Client Service, US, Pam Rubio-Soletto, Director and Paolina Milana, publisher and author of The Caregiver Chronicles.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The webinar shared valuable insights on caregiver experiences, their emotions, unmet caregiver needs, and how biopharma manufacturers can make more of an impact on this audience.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\"><a href=\"https:\/\/branding-science.com\/wp-content\/uploads\/2024\/06\/Caregivers-webinar-summary-article-v3.pdf\"><strong>Click here<\/strong><\/a> to read our latest article for a full summary of our insights on this topic.<\/span><\/p>\n<p><span data-contrast=\"auto\">Want to learn more? <a href=\"https:\/\/vimeo.com\/940786786\/d7c98cebe1?share=copy\"><strong>Click here<\/strong><\/a> to watch our webinar in full.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Get in touch<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Pam Rubio-Soletto, Director: pam.rubio-soletto@branding-science.com<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Paolina Milana, publisher and author of The Caregiver Chronicles: paolinamilana8@gmail.com<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The importance of the role that caregivers play in the healthcare landscape cannot be overstated.\u00a0 Caregivers are playing an even greater role in the patient journey, and the rise in cancer and other chronic diseases means there are now more caregivers than ever.\u00a0 This was the focal point of a recent webinar hosted by Kathy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":987510437,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p>Here at Branding Science we have been fortunate to assist numerous companies in conducting advisory boards, fostering many insightful discussions with a range of healthcare professionals.<\/p><p>However, these conversations aren\u2019t always a breeze! That\u2019s why we\u2019ve distilled some of our key strategies to ease tension and promote fruitful discussions during ad boards.<\/p><p>In our latest article, we\u2019ve shared our top seven tips to bear in mind if you want to conduct a successful ad board.<\/p><p>To read our thoughts in full, <a href=\"https:\/\/branding-science.com\/\/wp-content\/uploads\/2023\/11\/HCP-meeting-PDF_V1.1.pdf\" target=\"_blank\" rel=\"noopener\">click here<\/a>.<\/p>","_et_gb_content_width":"","footnotes":""},"categories":[18,1],"tags":[],"class_list":["post-987510434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Caregivers: their impact on treatment choice and patient journey<\/title>\n<meta name=\"description\" content=\"Click here to read our latest article on the vital role 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