Turning strategy into action using wargaming

As French writer Antoine de Saint-Exupéry once said “A goal without a plan is just a wish.”

You could create the best strategy in the world, but if you don’t turn that strategy into meaningful action, then it’s wasted.

In this webinar the Branding Science team offer their expert advice on how pharma companies should be using wargaming as a great way of turning their well-planned strategies into meaningful action.