Latest news

At Branding Science, we are more than just consultants; we are your guides leading you across the landscape of the pharmaceutical world. Take a look at our latest news below.

BHBIA Conference 2023: A story of progress and transformation

BHBIA Conference 2023: A story of progress and transformation

Were you at the BHBIA Conference this year?  How did you find it? Our Branding Science team came back energised and even more committed to finding the optimal balance between the ‘new and shiny’ and ‘tried and tested’ when addressing our clients’ business challenges,...

ASCO 2023 key takeaways

ASCO 2023 key takeaways

The ASCO annual meeting continues to be an inspiring and informative experience covering advances and challenges in oncology care. In alignment with this year’s theme of Partnering With Patients: The Cornerstone of Cancer Care and Research, we’ve discussed some of...

The dawn of Generative AI: How will it shape our future?

The dawn of Generative AI: How will it shape our future?

2023 has already seen an explosion of innovation within AI, accompanied by an equally remarkable explosion in media and public attention. The world’s response so far shows a heady mix of excitement at the leap forward that generative AI represents, along with...

Insights, Fast and Slow

The new roles of pharma insights and strategy in the age of AI

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